Our approach to trend research / sector analysis / strategic forecasting projects is to add to ‘standard’ qualitative work by utilising the links we’ve built up over the past couple of decades with think-tanks, cultural experts, specialist consultants and creative universities, etc.
If you Google us you can check out the numerous trend articles for consumer & business magazines, contributions to TV & radio programmes, many quotes in the international press and mentions of us in trend books by various excellent authors! (Sean’s book “The Post-Truth Business” is out next year).
An example of this has been our work researching Future Scenarios & Alternative Business Models, and helping brands actually do something about these vital points. It’s always amazing to research the possibilities offered via these areas.